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My 12 years as a public relations professional has given me the privilege of working with some of the most notable names in sports and entertainment: Olympic gold medalist diver Greg Louganis; NBA player JaVale McGee; New Boyz of Warner Bros. Records, among others. My expertise involves media pitching, media training, gatekeeping for executives/public figures, AP writing and copywriting, and brand repositioning. In terms of Web3, I've been redefining the practice of PR, as public relations in this space involves brand reputation management, community sentiment management, and messaging/narrative (re)creation.
On the community engagement front, I host social audio platforms (Twitter spaces, podcast) to directly speak with creators and brands to give consumers and Web3 learners raw and honest insight on lifestyle and new tech happenings. I have a penchant for leading thought-provoking discourse in my social audio show, Social House.
Public speaking is my forte, thus you can find me on stage at various Web3 conferences or simply giving edutainment talks at schools. I've been featured in TIME/Money Magazine, U.S. News & World Report, AARP and on Entertainment Tonight as an expert commentator in public relations, business and lifestyle.